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Volume 52, Number 2, March-April 2009

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Automakers Hope “Coopetition” Will Map Route to Future Sales
pp. 2-8(7)
Author: Wolff, M.F.

Supercomputing on Your Desktop
pp. 9-12(4)
Author: Smith, Roger

The 2008 Maurice Holland Award
pp. 13-13(1)
Authors: Cosner, Raymond R.; Hynds, Jefferson E.; Fusfeld, Alan R.; Loweth, Carl V.; Scouten, Charles; Albright, Richard

Managing Global R&D Operations—Lessons from the Trenches
pp. 14-21(8)
Authors: Kar, Surajit; Subramanian, Suresh; Saran, Dinkar

Creating a Winning R&D Culture-II
pp. 22-28(7)
Authors: Stevens, Greg A.; Swogger, Kurt

Technological Innovation in the BRIC Economies
pp. 29-35(7)
Author: Tseng, Chun-Yao

Design-Oriented New Product Development
pp. 36-46(11)
Authors: Jang, Seongkeun; Yoon, Yongki; Lee, Inseong; Kim, Jinwoo

How Companies are Reinventing Their Idea-to-Launch Methodologies
pp. 47-57(11)
Author: Cooper, Robert G.

Needed: Managers Who are Leaders
pp. 58-60(3)
Author: Maccoby, Michael

Information Resources
pp. 61-63(3)

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