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Volume 52, Number 5, September-October 2009

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RTM: For and by Practitioners
pp. 8-8(1)
Author: Euchner, James A.

New Hope for Measuring R&D Effectiveness
pp. 9-13(5)
Author: Knott, Anne Marie

Aligning Marketing and Technology to Drive Innovation
pp. 14-20(7)
Authors: Cotterman, Ronald; Fusfeld, Alan; Henderson, Pamela; Leder, Jonathan; Loweth, Carl; Metoyer, Anthony

Building a Creative High-Performance R&D Culture
pp. 21-31(11)
Author: Newman, Jerry L.

Valuing Risky Projects with Real Options
pp. 32-41(10)
Author: Mathews, Scott

Innovation as a System
pp. 42-51(10)
Author: Patterson, Marvin L.

What's Constraining Your Innovation?
pp. 52-64(13)
Author: Dalton, Michael A.

Computing in the Cloud
pp. 65-68(4)
Author: Smith, Roger

Information Resources
pp. 69-72(4)

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